Latest Marketing News
Starting a new business? Here are the AI tools I would use when building from scratch
Building a business has never been easier, but the landscape is also…
Why SurveyMonkey’s Marketing Leader Says Your Foundation Is Broken
The way most marketing teams approach AI is probably the way I…
Why most go-to-market playbooks fail internationally — and what to do instead
I first worked across borders in the mid‑90s, interpreting Spanish calls for…
AI email subject lines that drive 3x more revenue and actually convert [+ exclusive insights]
Email subject lines determine whether your carefully crafted campaigns ever see the…
Enterprise generative AI tools that actually work
TL;DR: Enterprise generative AI tools are advanced software platforms designed to automate…
Can music influence what we buy? To find out, I dove into the psychology of music
In the first episode of my Nudge podcast, I interviewed the fantastic…
Best practices for answer engine optimization (AEO) marketing teams can’t ignore
A few months back, I was having a bit of a professional…
Married at 28, divorcing at 29 — how I learned to own the narrative
At 28, I thought I was building the life I’d always dreamed…
What drives revenue growth (and what doesn’t)
TL;DR: Machine learning in email marketing uses algorithms to personalize content, optimize…
A framework for stellar AI-era growth
Something’s been throwing marketers for a loop lately. (Eye-roll level pun very…
