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ttaylor@hubspot.com (Tristen Taylor)

20 Articles

What market data reveals about AI search

AEO benchmarking measures your brand’s AI search visibility against competitors and market…

What is RAG in AI? A plain-English guide for marketers

More of your audience now gets answers from AI instead of a…

Claude skills vs. plugins vs. MCP connectors: A simple guide

If you’ve opened Claude’s Customize settings and weren’t sure whether a task…

How to write a CRM RFP (with free template)

CRM buying decisions go sideways in a predictable way. Sales wants pipeline…

The Starting Point for SEO Research

Every successful content strategy starts with a short list of simple words.…

Loop Marketing vs Inbound Marketing: How they work together

TL;DR: Loop marketing enhances inbound marketing for the AI era by adding…

5 best email marketing tools for real estate businesses in 2025

Real estate professionals face unique challenges when it comes to staying top-of-mind…

7 best email marketing tools for lawyers in 2025

Law firms face unique marketing challenges in 2025. Lawyers balance strict ethical…

6 best email marketing tools for higher education businesses in 2025

Higher education institutions face unique communication challenges in 2025. Between recruiting prospective…

Enterprise generative AI tools that actually work

TL;DR: Enterprise generative AI tools are advanced software platforms designed to automate…