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Marketing

Small business marketing strategies. Know your audience. Emphasize your value proposition. Stay focused on singular goals and objectives.

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Compelling

28 Tips for Writing Compelling Email Copy [+ HubSpotter Insights]

Here’s the skinny: email marketing has come a long way in just…

lkolowich@hubspot.com (Lindsay Kolowich Cox) lkolowich@hubspot.com (Lindsay Kolowich Cox)
Started

8 Ways To Get Started

Today, most marketing teams I talk to are laser-focused on conversion rate…

bcotton@hubspot.com (Ben Cotton) bcotton@hubspot.com (Ben Cotton)
Campaigns

The 24 Most Creative Ad Campaigns in History (Plus, Why I Love Them)

Team black or team green?

lkolowich@hubspot.com (Lindsay Kolowich Cox) lkolowich@hubspot.com (Lindsay Kolowich Cox)
Beginners

How to Do Keyword Research for SEO: A Beginner’s Guide

Keyword research has remained a constant in a rapidly changing search landscape.…

rleist@hubspot.com (Rachel Leist) rleist@hubspot.com (Rachel Leist)
Insights

Video Marketing Statistics & Insights from Wistia

In late 2023, I collaborated with an organization to increase its visibility…

Lisa Marinelli Lisa Marinelli
Proposal

How to Write a Strong Request for Proposal [Example & Template]

If I was reading a post about request for proposals (RFP), I’d…

Alana Chinn Alana Chinn
Brand

Creating Your Brand Voice: A Complete Guide

Even if you’re brand new to brand voice, you already know exactly…

lbrowning@hubspot.com (Laura M. Browning) lbrowning@hubspot.com (Laura M. Browning)
Create

How to Create an Ebook From Start to Finish [Free Ebook Templates]

Learning how to create an ebook can be overwhelming. Not only do…

ahussain@hubspot.com (Anum Hussain) ahussain@hubspot.com (Anum Hussain)
Create

How to Create a Pivot Table in Excel: A Step-by-Step Tutorial

The pivot table is one of Microsoft Excel’s most powerful — and…

edevaney@hubspot.com (Erik Devaney) edevaney@hubspot.com (Erik Devaney)
Blog

A Step-by-Step Guide [+ Free Blog Post Templates]

Wondering how to start a blog?

rleist@hubspot.com (Rachel Leist) rleist@hubspot.com (Rachel Leist)

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