Latest Marketing News
How to write an effective communication plan [+ templates]
An angry, influential customer tags your company in a LinkedIn rant about…
The future of marketing isn’t humans vs. AI — it’s humans with AI
Small business owners are all saying the same thing: “My website traffic…
Why creator marketing works for any business [Tips from a creator consultant]
It’s time to drop the baggage around the word “influencer.”
What are brand identity elements? A marketing pro dives in
Picture the Starbucks siren logo. Now picture it in bright HubSpot orange.…
How to create a content style guide [+ free guide & examples]
Every content team has a different idea of what ‘on brand’ means…
I tested the top 14 AI chatbots for marketers [data, prompts, use cases]
I remember when ChatGPT first launched. The entire marketing community was split…
Real talk from a serial founder
There are some lessons you only learn when life hits you hard.…
Why your brand’s tone matters more than ever
A few years ago, I was in charge of presenting a big…
4 types of emails that get the most engagement [+ 4 emails that fail]
My inbox is like a box of chocolates: You never know what…
Why blog? The benefits of blogging for business and marketing
With 5.5 billion people online (and counting), the internet has never been…



