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Tag: Generative

8 generative engine optimization best practices your strategy needs

Despite what the headlines would have you believe, artificial intelligence (AI) isn’t…

24 generative engine optimization statistics marketing leaders should know

I never thought I‘d see the day when "Googling" something and sifting…

Generative Engine Optimization Tools that Marketing Teams Actually Use

If you‘ve noticed your brand appearing less frequently in ChatGPT answers, you’re…

HubSpot Staff HubSpot Staff

Generative AI tools every marketing team should use

When I first started at HubSpot, I needed a new headshot fast.…

Enterprise generative AI tools that actually work

TL;DR: Enterprise generative AI tools are advanced software platforms designed to automate…

Can Generative AI Disrupt Post-Earnings Announcement Drift (PEAD)?

One of the most persistent market anomalies is the post-earnings announcement drift…

Toghrul Aghbabali Toghrul Aghbabali

Exploring Generative AI

Generative AI and particularly LLMs (Large Language Models) have exploded into the…

Martin Fowler Martin Fowler

Exploring Generative AI

TDD with GitHub Copilot by Paul Sobocinski Will the advent of AI…

Martin Fowler Martin Fowler

Exploring Generative AI

TDD with GitHub Copilot by Paul Sobocinski Will the advent of AI…

Martin Fowler Martin Fowler

ChatGPT and Generative AI: What They Mean for Investment Professionals

For more on artificial intelligence (AI) applications in investment management, read The Handbook…