The Brand Strategy Behind Gap’s Comeback
In its heyday, Target promised affordable, designer style for everyone. Anyone could…
The Risk of Treating Derivatives as the Strategy
Derivatives should modify portfolio risk—not become the strategy.Hedging, liquidity, and exposure should…
Brand Strategy Must Change The Economics Of Choice
A Conversation With Dr. Derrick Daye on Positioning, AI and the Brand…
Strategy Bitcoin Buying May Resume After Saylor ‘We’re Back’ Signal
Strategy’s Michael Saylor said “We’re Back” in his latest signal on X…
Six Risks Private Equity Investors Should Consider in a Buy-and-Build Strategy
Six Risks Private Equity Investors Should Consider in a Buy-and-Build Strategy Source…
Strategy Holds Preferred STRC Dividend at 12% as Price Still Below Par
While Strategy’s preferred STRC shares ended July well below their $100 par…
The End Of The Think Global, Act Local Strategy
One of the most difficult tasks for brand marketers is aligning an…
Why Brand Strategy And Business Strategy Must Be One Strategy
The most consequential brand decisions are often made before anyone calls them…
Which AEO tool supports your growth strategy?
According to McKinsey, 50% of consumers now use AI-powered search, and more…
Saylor’s Strategy Messaging Not Helping Push Bitcoin Story Says StanChart
Strategy founder and chairman Michael Saylor again took to social media on…


