Creating a B2B buyer journey map in 8 steps
When I started working with B2B companies, I quickly realized that understanding…
How to Develop a Content Strategy in 7 Steps (From Start to Finish)
Whether you‘re just starting out with content marketing or you’ve been using…
How to Create a QR Code in 5 Easy Steps
A few years back, I remember walking into my favorite pastry shop…
Steps, Templates, and Real-World Examples
As a freelance writer, I’m always receiving and reviewing scope of work…
How to Write a Creative Brief in 11 Simple Steps [Examples + Templates]
It’s no wonder marketers love creative briefs: A good one sets you…
DJI escapes US drone ban — but may get banned automatically unless Trump steps in
The US Senate has passed the National Defense Authorization Act (NDAA), the…
27 Steps, Tips, & Examples to Get Your Brand in the Spirit
You know how I know I’m in the right field? While most…
3 Essentials for Beginners [+ Next Steps]
You want to learn about search engine optimization (SEO), but where do…
7 Steps To Leading Brand-Business Transformation
A trait of leaders and individuals who lead successful transformation is that…
