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Tag: Personalization

Gemini’s new model will use your search history for better personalization

Google is working on a new Gemini model that will use your…

Vlad Vlad

The Simple Website Personalization That Increased Conversions by 560%

As someone who does conversion rate optimization (CRO) for a living, I…

The 70:20:10 Rule For Agile Personalization 

Looking at the most successful AI transformations of the past decade, we…

Mark Abraham Mark Abraham

12 Principles For Brand Personalization

In the 1970s, the advertising agency BBDO had a set of principles…

Joan Kiddon Joan Kiddon