Gemini’s new model will use your search history for better personalization
Google is working on a new Gemini model that will use your…
The Simple Website Personalization That Increased Conversions by 560%
As someone who does conversion rate optimization (CRO) for a living, I…
The 70:20:10 Rule For Agile Personalization
Looking at the most successful AI transformations of the past decade, we…
12 Principles For Brand Personalization
In the 1970s, the advertising agency BBDO had a set of principles…
