A Beginner’s Guide to Data Flow Diagrams
Processes are mission-critical for businesses, especially when it’s time to document and…
How to Use Data to Calculate a Basic Lead Score
When most people start implementing inbound marketing, they're primarily worried about getting…
16 B2B Social Media Marketing Strategies for Any and Every Industry [Social Media Trends Report Data]
B2B social media marketing often gets a bad rap.
Most effective migraine drugs revealed by review of trial data
Researchers assessed the efficacy of 17 drugs for treating migrainesfizkes/Shutterstock An underused…
The Best Social Media Platforms for Video Content in 2024 [Consumer Data]
Whenever I think about social video platforms, the first ones that come…
How (& Where) Consumers Discover Products on Social Media [New Data]
Marketing is all about meeting people where they are — and more…
Governing data products using fitness functions
The key idea behind data mesh is to improve data management in…
Navigating the Risks of AI in Finance: Data Governance and Management Are Critical
Regulators are cognizant of the disruptive impact and security threats posed by…
Marketers Beware: How Data Influenced Nike’s Decline
In a single day, Nike lost $24 billion in market value –…
The Benefits of Using Economically Meaningful Factors in Financial Data Science
Factor selection is among our most important considerations when building financial models.…
