It’s been over a month since the iPhone 17 series went on open sale, and Counterpoint suggests the new phones are faring much better than their predecessors. According to the report, the iPhone 17 series outsold the iPhone 16 series by 14% in its first 10 days of availability in China and the US.
The figures show that the iPhone 17 Pro and 17 Pro Max are outselling the 16 Pro/16 Pro Max by about 12% while the base iPhone 17 is 31% more desirable than the iPhone 16. The fourth member of the new lineup – the iPhone Air is also seeing better demand than the iPhone 16 Plus so far, even though it is still not available in markets like China.
Apple iPhone 17 Pro
Apple iPhone 17 Pro Max
Counterpoint analysts also point out that “COVID-19-era purchasers,” i.e., people who bought an iPhone during the COVID-19 pandemic, are now entering their upgrade cycle, which is another key driver for the iPhone 17 series demand.