Latest Marketing News
How Much Does an Explainer Video Actually Cost? [New Data]
I was a teacher during the pandemic, which meant I had to…
The 18 Best Abandoned Cart Emails To Win Back Customers
Several times while shopping online, I’ve abandoned my cart for various reasons.…
The 9 Building Blocks of a Business’s Organizational Structure [With Diagrams]
I know that behind every great company, division, or team is a…
The Ultimate Guide to B2B Marketing in 2025 [New Data + Expert Tips]
Effective B2B marketing is challenging to get right. Between creative demands, budget…
What Are Content Managers, and How Do You Become One?
As a writer exploring the world of content management, I found myself…
How Content Monitoring Can Level Up Your Content Strategy [+ Expert Tips]
I love content monitoring! Well, not as much as chocolate, or cake,…
How 720+ Brand Leaders Will Get Ahead in 2025 [+ How to Join Them]
2025 is likely going to be the most interesting year thus far…
What Are Good Weaknesses to Say in an Interview That Aren’t “I’m a Perfectionist”?
I’ve been told countless times that the hardest part about getting a…
How to Understand & Calculate Statistical Significance [+ Example]
Recently, I was preparing to send an important bottom-of-funnel (BOFU) email to…