The CMO Role Needs A Rebrand
This is yet another milestone moment for marketing and brand management. Why? Because the pages of our business press report that many well-known brands are in trouble due to brand…
How Clients’ Investment Goals Reflect Risk Behavior and Hidden Biases
In a year marked by renewed volatility and shifting economic expectations, even the most familiar investment principles are worth revisiting. Behavioral finance concepts like loss aversion and goal framing may…
The best marketing campaigns of the year (thus far), what to learn from them, and why they worked so darn well [new data]
Cookie-scented body wash flew off the shelves. Shaken espressos made a comeback (as long as they’re associated with short ‘n sweet blondes), and, oddly, interactive guerrilla marketing caught a second…
US crypto ETFs smash new record amid 4-week inflow streak
Cryptocurrency investment products continued receiving healthy inflows last week, attracting $882 million as global crypto funds approached all-time high asset levels.Global crypto exchange-traded products (ETPs) recorded $6.3 billion of inflows…
Amy Klobuchar Shoots Down Kristen Welker’s Joe Biden Obsession
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What To Expect Today In Diddy’s Criminal Trial
Diddy What To Expect Today In Court Published May 12, 2025 1:00 AM PDT It's the second week of Diddy's sex trafficking trial and there are some big milestones on…
Affordable Printable Aluminum Alloys For Automotives
- Advertisement - Could reshape automotive manufacturing by combining high strength with lower production costs using advanced 3D printing techniques. Affordable Printable Aluminum Alloys For Automotives A study from Carnegie…
What’s Trending Now: The Spring Details I’m Actually Wearing
Christopher Esther Dress (other colorway here), Juju Vera Necklace, Carolina Bucci Necklace, Chanel Bag (old, similar here), Le Monde Beryl Wedges This season’s trends feel refreshingly tactile—rooted in craft, sun, and spontaneity. Floral fringe, crochet…
New study finds way to prevent cell death in Parkinson’s disease
In a new study, researchers have identified a way to stop cells from dying, opening the door to developing treatments that slow the progression of neurodegenerative conditions like Parkinson’s disease.Our…
Gut Microbes Influence How You Handle Stress
Some people are better able to weather life's storms than others. While factors like genetics, upbringing and coping skills play a role in stress resilience, scientists are uncovering an unexpected…
