How to generate qualified pipeline as AI reshapes buyer discovery
Demand generation has been built around the assumption that buyers will come to a brand when they are ready to learn about its category, whether through search, ads, content, or…
How to ensure your positioning shows up accurately in AI results
Product marketing’s core job is positioning: Deciding how a product should be described, what category it competes in, and which differentiators matter most to buyers. The results are deployed through…
How to stay ahead of the shift to AI-driven discovery
Marketing leadership decisions used to be about where to allocate resources between known channels like paid, content, events, and email. Each of these channels has established performance benchmarks and predictable…
How to find scalable acquisition channels when paid and organic plateau
Growth marketing is all about finding the next channel opportunity before the current one gets crowded and expensive. Paid search got crowded. Content took time. Email got filtered. The teams…
Securitize Brings Apple, Nvidia Stocks Onchain
Securitize shares climbed about 10% Thursday as the company launched tokenized versions of major US stocks on Solana, offering eligible investors exposure to equities backed by underlying shares with dividend…
U.S. won’t resume strikes on Iran before midterms, Trump says – National
Descrease article font size Increase article font size U.S. President Donald Trump said Thursday that he will not order a resumption of military strikes on Iran before the Nov. 3…
Disney World’s Newest Resort is Open to Book & Starts at $500/Night, But You Should Wait for Deep Discounts
Walt Disney World has opened reservations for all guests to book cash rates at Disney’s Lakeshore Lodge starting in July 2027. We have a first look at opening season rack…
Amazon’s new Alexa Tablets use the Google Play Store and are more capable than Fire tablets
Amazon first got into the tablet game with the Kindle Fire. It later dropped the “Kindle” branding to emphasize that its tablets do more than its e-readers. And now the…
Jaguar re-launches itself with striking 1,000-hp Type 01 GT electric
However extraordinary the tech of the new Jaguar Type 01, this week’s launch was all about style and impact.Jaguar took over giant digital displays across the New York, including Times…
How Customer Concentration and Digital Maturity Affect Company Valuations
A company with one customer worth 30% of revenue and a company with the same revenue spread across two hundred customers are not, to a lender or an acquirer, the…
